I'm Paul FitzGerald and I lead the team at Decision Point 1. With over 40 years of experience in, and around, the pharma industry, I've worked on countless pharma products in development. And so has the team.

 

Selected from the very best independent experts around the world, you can be sure of class-leading input to your product development team.

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Our focus is TELLING THE SCIENTIFIC STORY - capturing key information and expertise, and making it available to drug development teams and other stakeholders. We create common platforms that improve decision-making and communication.

 

There are two main scenarios in which this is important:

• Biotech: preparing to out-license a platform, or product. Optimizing the offering materials is vital...

• Pharma: building a common information base for all team members. Linking to global medical and brand plans, we help optimize communications and decision-making...